FANWORLD
shizuo™
Mert Civek
Diğdem Üsçetin Civek
In 2024, we collaborated with fanworld to shape their visual identity for their brand new agency.
THE HEART OF FANDOM
Our creative direction brings a playful, bold, and modern universe to life.
At the heart of this identity is a custom-designed logo inspired by the iconic, rounded geometry of the Atari era.
By blending these nostalgic, curved silhouettes with a sharp contemporary edge, we have created a visual language that feels like a core memory, reimagined for the future of the community.
SHAPING THE STRUCTURE
We wanted the layouts to be easily adaptable and scalable.
With that in mind, we developed a flexible grid and layout system that allows the identity to expand consistently across different formats and platforms.
To further amplify the fandom spirit, we created a custom icon set that
acts as a supporting design layer, adding character and depth to the overall identity.